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Intuit Remote Jobs Hiring CRM Principal Marketing Manager – Fully Assisted and Business Tax

Intuit Remote Jobs

Are you a seasoned marketing professional with a passion for driving customer engagement through innovative CRM strategies? Intuit’s TurboTax is expanding its Fully Assisted and Business Tax solutions, and we are seeking an experienced CRM Principal Marketing Manager to lead the charge in campaign strategy and go-to-market activation within the realm of Intuit Remote Jobs USA. This individual contributor role reports to the TurboTax CRM Director and requires senior marketing experience to steer the growth of our critical new ventures.

Organization:- Intuit
Job Type:- Intuit Remote Jobs/ Intuit Work from Home Jobs
Job Profile:- Principal Marketing Manager – Fully Assisted and Business Tax
Salary:- Bay Area California $181,000-245,000, Southern California $174,000-236,000
Location:- San Diego, California; Mountain View, California

Job Qualifications for Intuit Remote Careers for CRM Prinicipal Marketing Manger

o excel in this role, you should possess:

  • 7+ years of Experience:
    • Proven track record in managing large and complex retention marketing campaigns across email and mobile channels, either in a consumer or B2B business.
  • Data Understanding:
    • Keen understanding of the data underpinning CRM programs, enabling campaign orchestration, and personalization.
  • Email and Mobile Marketing Mastery:
    • Mastery of email and mobile marketing best practices, from contact strategy to creative iteration, testing setup to result sharing.
  • Organizational and Communication Skills:
    • Superior organizational, project management, and communication skills. This role requires hands-on management of campaign deployments under tight deadlines and high pressure, across multiple teams and stakeholders.
  • CRM Tech Stack Experience:
    • Experience with Enterprise-level or B2B marketing cloud solutions and CRM tech stack.
  • Visionary Leadership:
    • A builder with a bold vision on how to efficiently go to market. A decisive leader unafraid to bring transformative ideas to life.
  • Collaborative Spirit:
    • A collaborator at heart who can operate in a large team and in a complex, matrixed, and fast-paced environment.

Job Responsibilities:-

  1. Strategic Planning:
    • Define CRM strategic plans and programs for TurboTax Business Tax and Fully Assisted products. Collaborate closely with business, product, and marketing partners to build cohesive end-to-end customer experiences.
  2. Campaign Activation:
    • Lead campaign activation, owning the management and flawless delivery of communications across CRM channels (starting with email marketing and expanding to mobile push, SMS, and in-product).
  3. Compelling 1:1 Campaigns:
    • Deliver superlative 1:1 campaigns to customers, ensuring compelling storytelling, relevant content, and best-in-class creative are present throughout our communications.
  4. Campaign Requirements Articulation:
    • Articulate complex lifecycle campaign requirements, closely partnering with CRM data and operations teams to ensure proper implementation (journey/automation, personalization, test setup).
  5. Collaboration and Best Practices:
  6. Base Health and Growth:
    • Oversee the health and growth of TurboTax Business Tax and Fully Assisted contactable base across each channel, demonstrating a thorough understanding of the levers behind managing a complex installed base.
  7. Performance Reporting:
    • Report on campaign, channel, test, and installed base-level performance. Partner with Analytics as needed and share actionable insights at different levels of the organization.
  8. Tech Stack Development:
    • Help articulate requirements to define the future state of the CRM tech stack necessary to further develop TurboTax’s 1:1 marketing capabilities.

How to apply for Intuit Remote Careers for Fully Marketing Business Tax Manager?

Click Here to Apply for Intuit Remote Jobs for Marketing Business Tax Manager